SSPs allow publishers to make their ad inventory available and are responsible for running auctions for ad spaces that are instantly purchased by the highest bidders. The private marketplace functions hinein similar veins as RTB except for the fact that it is available to advertisers on an invite-only Lager. Since https://fernandorgnqu.wikiadvocate.com/6129756/gerücht_buzz_auf_cpa_kosten_pro_aktion